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Dieline / Unique Paper and Sleek Type Make Oski’s Small-Batch Gin Look Like a Prize
press Karen Gevorgyan press Karen Gevorgyan

Dieline / Unique Paper and Sleek Type Make Oski’s Small-Batch Gin Look Like a Prize

The best thing about gin is its focus on smooth herbal notes, mainly juniper, and it makes a good sip feel like a refreshing breath of winter air. The great-looking Oski Gin puts the spotlight on herbs from Armenia, and it’s apparently the first to make use of the country’s prized mountain thyme.⁠

⁠ The small-batch brand takes its name from the Armenian word for “gold,” so the design deserved a special, sophisticated touch. formascope agency nailed the brief with a low-key yet highbrow aesthetic, accenting simple black text on white paper with bands of coppery metal and grassy green sustainable paper. We’re especially into the funky wordmark, a blend of upper and lowercase san serif text elegant enough to look seamless.⁠

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Slanted Special Issue Georgia / Armenia
press Karen Gevorgyan press Karen Gevorgyan

Slanted Special Issue Georgia / Armenia

In August 2023, a team, including Lars Harmsen, Markus Lange, and Rene Wawrzkiewicz, embarked on a journey from Tbilisi, Georgia, to Yerevan, Armenia. Along the way, they delved into the studios of numerous designers and artists, and our studio was not an exception. We extend our sincere gratitude for their tremendous efforts and dedication.

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Ucraft / Logo Trends 2023: Expert Tips</a>
press Karen Gevorgyan press Karen Gevorgyan

Ucraft / Logo Trends 2023: Expert Tips

Logos. Why do some of them stick and others don't? Also, how do you go about them knowing they can make or break a brand's image? And most importantly, how do you make your brand's face both modern yet timeless? These are the questions that every graphic designer thinks of at some point in their creative endeavors.

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OSKI is trending in spirits labels, according to Formes de Luxe
press Karen Gevorgyan press Karen Gevorgyan

OSKI is trending in spirits labels, according to Formes de Luxe

Made with multiple materials and printing processes, labels play a crucial role in the spirits sector and rely heavily on design. They can also be a potent vector for technology. First published in the spring 2023 issue of Formes de Luxe, they round up the latest trends in the sector of spirits labels.

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Fab News / From Highlands To Your Cup</a>
press Karen Gevorgyan press Karen Gevorgyan

Fab News / From Highlands To Your Cup

FAB News is a part of adFAB Media Group, which also run The FAB Awards. Food & Beverage News is an editorially led publication that covers all stories and topics pertaining to the food and beverage industry.

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Branding news / Quality vs. Quantity: Why Not Both?</a>
press Karen Gevorgyan press Karen Gevorgyan

Branding news / Quality vs. Quantity: Why Not Both?

“Did you unravel the mystery of the logo? Let us give you a hint: Quantitative and qualitative methodologies. The quantitative one represents a data collection method that gathers and analyzes information from a large number of respondents. On the other hand, the qualitative method seeks to convey people’s thoughts and feelings that might influence their behavior.”

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OSKI - the layered gin</a>
press Karen Gevorgyan press Karen Gevorgyan

OSKI - the layered gin

‘‘The Yerevan-based brand agency created a label design of 7 layers to deliver the depth and value of OSKI, which translates to ‘gold’ representing purity’’

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Unusual Duo, Creativity and Physics, Stick Together to Define a Glue Brand
press Karen Gevorgyan press Karen Gevorgyan

Unusual Duo, Creativity and Physics, Stick Together to Define a Glue Brand

“"According to the Oxford Advanced Learner’s Dictionary, glue is a “sticky substance that is used for joining things together.” Yet, the agency’s creatives had other thing in mind when thinking about it: How about explaining the “law of adhesiveness” through gravity? But what could possibly glue and gravity have in common? As per the agency, there is a place — call it a common ground, if you want — where both of these can manifest: Gravix.”

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Taschen / The Package Design Book</a>
press Karen Gevorgyan press Karen Gevorgyan

Taschen / The Package Design Book

Published by TASCHEN, The Package Design Book is the ultimate packaging design book, featuring over 500 winning works from the world’s leading packaging design competition. Our branding for Gastropolis has been included in Package Design Book , which is a very special addition to our bookshelf.

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IdN v26n2 / Edible Graphics</a>
press Karen Gevorgyan press Karen Gevorgyan

IdN v26n2 / Edible Graphics

Our branding for Gastropolis Food Market is still publising in magazines and getting positive feedback from all over the world.

This time it has been published in IdN, an international graphic design magazine based in Hong Kong.

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Daily Coffee / The Mirage of Coffee Packaging</a>
press Karen Gevorgyan press Karen Gevorgyan

Daily Coffee / The Mirage of Coffee Packaging

“There’s something non-coffee-ish about this particular design that makes it especially refreshing. While it doesn’t point directly to origin, or to the name of the coffee, it does instead take inspiration from the coffee’s end result - the finished drink - with a strong focus on the artwork itself.”

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Packaged for Life / Coffee &amp; Tea</a>
press Karen Gevorgyan press Karen Gevorgyan

Packaged for Life / Coffee & Tea

The book highlights some of the most delightful packaging design work for what the U.N. Food and Agriculture Organisation deems ‘the most consumed beverage in the world after water’. Our work Mirage Arabica Coffee have been included here.

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Minimalissimo / Gastropolis Food Market</a>
press Karen Gevorgyan press Karen Gevorgyan

Minimalissimo / Gastropolis Food Market

“Gastropolis is one of these branding works that we’re sure will be remembered for a long time. The wonderful concept behind it and its fantastic design are what makes it, without doubt, a memorable piece of work.”

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