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Branding news / Quality vs. Quantity: Why Not Both?</a>
press Karen Gevorgyan press Karen Gevorgyan

Branding news / Quality vs. Quantity: Why Not Both?

“Did you unravel the mystery of the logo? Let us give you a hint: Quantitative and qualitative methodologies. The quantitative one represents a data collection method that gathers and analyzes information from a large number of respondents. On the other hand, the qualitative method seeks to convey people’s thoughts and feelings that might influence their behavior.”

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OSKI - the layered gin</a>
press Karen Gevorgyan press Karen Gevorgyan

OSKI - the layered gin

‘‘The Yerevan-based brand agency created a label design of 7 layers to deliver the depth and value of OSKI, which translates to ‘gold’ representing purity’’

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2022 Epica Awards</a>
awards Karen Gevorgyan awards Karen Gevorgyan

2022 Epica Awards

We have been shortlisted for the 2022 Epica Awards with our packaging for Prawtein in Packaging Design category!

Founded in 1987, the Epica Awards jury has been exclusively composed of editors and senior reporters from the world’s leading titles covering creativity and communications.

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Unusual Duo, Creativity and Physics, Stick Together to Define a Glue Brand
press Karen Gevorgyan press Karen Gevorgyan

Unusual Duo, Creativity and Physics, Stick Together to Define a Glue Brand

“"According to the Oxford Advanced Learner’s Dictionary, glue is a “sticky substance that is used for joining things together.” Yet, the agency’s creatives had other thing in mind when thinking about it: How about explaining the “law of adhesiveness” through gravity? But what could possibly glue and gravity have in common? As per the agency, there is a place — call it a common ground, if you want — where both of these can manifest: Gravix.”

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Taschen / The Package Design Book</a>
press Karen Gevorgyan press Karen Gevorgyan

Taschen / The Package Design Book

Published by TASCHEN, The Package Design Book is the ultimate packaging design book, featuring over 500 winning works from the world’s leading packaging design competition. Our branding for Gastropolis has been included in Package Design Book , which is a very special addition to our bookshelf.

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Dieline Awards 2021 Presented by Adobe / Second Place</a>
awards Karen Gevorgyan awards Karen Gevorgyan

Dieline Awards 2021 Presented by Adobe / Second Place

We are thrilled to share that our team has been recognized with Dieline Awards for our work Prawtein.

Pretty happy to pick up second place in Pets Category.

Awards were judged across five criteria - creativity, marketability, innovation, execution, and on-pack branding, ultimately going through two rounds of rigorous critique and appraisal.

Cheers Dieline and congrats to all the winners!

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IdN v26n2 / Edible Graphics</a>
press Karen Gevorgyan press Karen Gevorgyan

IdN v26n2 / Edible Graphics

Our branding for Gastropolis Food Market is still publising in magazines and getting positive feedback from all over the world.

This time it has been published in IdN, an international graphic design magazine based in Hong Kong.

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Daily Coffee / The Mirage of Coffee Packaging</a>
press Karen Gevorgyan press Karen Gevorgyan

Daily Coffee / The Mirage of Coffee Packaging

“There’s something non-coffee-ish about this particular design that makes it especially refreshing. While it doesn’t point directly to origin, or to the name of the coffee, it does instead take inspiration from the coffee’s end result - the finished drink - with a strong focus on the artwork itself.”

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World Brand Design / Top 50 Most Awarded</a>
ranking Karen Gevorgyan ranking Karen Gevorgyan

World Brand Design / Top 50 Most Awarded

World Brand Design Society league table ranking represents the top 50 most awarded creative agencies and designers in the field of consumer and corporate brand design. This data has been independently curated from the Notable Agencies and Works, now called the World Brand Design Awards. This is the first global league ranking dedicated to the consumer and corporate brand design, we hope it’s as insightful as it is inspiring.

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Packaged for Life / Coffee &amp; Tea</a>
press Karen Gevorgyan press Karen Gevorgyan

Packaged for Life / Coffee & Tea

The book highlights some of the most delightful packaging design work for what the U.N. Food and Agriculture Organisation deems ‘the most consumed beverage in the world after water’. Our work Mirage Arabica Coffee have been included here.

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